Social Editor - Joyride

We’re LADbible Group: a voice and identity for a community of more than 53 million people, and a way of life for a generation of fans the world over LADbible Group builds youth communities across multiple channels including our websites, Facebook, Instagram, Snapchat, Twitter, YouTube, AppleTV and our apps. We understand our audience and are on their side. Our community brings people together and we try to use our influence for good.

 

The Role

 

We are looking for a passionate and motivated Social Editor with social media mangement experience to join our Social Video team in Joyride – our in-house creative agency. 

You will be part of the team responsible for establishing one of LADbible’s most high profile new community launches, in partnership with an exciting household-name brand; shaping and maintaining the channel’s editorial style and character, as well as continually developing and improving the brand partner presence, with a keen eye on audience feedback and analytical data. 

Working as part of LADbible Group, your role will be to create a daily schedule based on original content strands, trending and cultural stories and key message focusses for the brand. You will be responsible for packaging, posting and measuring success of content and using that knowledge to continually improve and target wider audiences. 

 

Background

=       Extensive experience in social media management/digital marketing experience for brands.

=       Proven track record of growing online communities for brands.

=       Demonstrable editorial creativity, particularly with strong copywriting skills.

=       Clear understanding of social media platforms – facebook, Twitter and Instagram.

 

Responsibilities

=       Content calendar creation, scheduling and posting across Facebook, Twitter and Instagram

=       Social content packaging - creating captions, titles and thumbnails

=       Advises on Instagram stories article posts.

=       Sourcing existing, trending  news stories.

=       Measuring performance of content through data analytics and social listening.

=       Controlling overall article schedule.

=       Assisting and advising on on-site video best practice.

=       Targeting wider audiences.

  • Hitting daily target and quarterly targets social targets
  • Leading the day-to-day creativity around original content output
  • Overseeing development of editorial calendar

 

The Person

=       Social media experience – preferably from a publishing background 

=       A passion for news and stories.

=       Analytical – being able to recognise data driven feedback.

=       Organised – Calm underpressure and good at planning ahead

=       Ambitious 

 

Desired Skills and Traits

=       Journalism degree or equivalent.

=       Basic photoshop knowledge.

=       Proven track record of growing social channels.

 

Company Overview

Founded in 2012, LADbible Group is redefining entertainment and news for a social generation. Our global community engages with our content–spanning editorial, video, documentary and live – billions of times each month. Using all major platforms, we’ve rapidly risen to become one of the web’s most prominent social video publishers.

Our brands include LADbible, SPORTbible, Pretty 52, branded content agency Joyride, and licensing arm CONTENTbible. Whether by simply putting a smile on someone’s face with a funny video or by engaging our audience in social issues important to them, we strive to make a positive difference.

Sure, we may be UK based, but we’re powered by a community that spans the planet.

Mission

LADbible Group has become a way of life for fans around the world. We provide news, entertainment and community to a global audience of young people. Our mission is straightforward: to deliver content that our audience love. Our flagship brand alone is followed by half of all UK men aged 18-24 – and a fifth of women in the same age group.

We don’t think youth audiences are hard to reach, you just tell them the stories they care about and amplify the ones they tell you.

LADbible Group is an equal opportunities employer. We are determined to create a diverse group at all levels of our company and we welcome all members of the community to apply for openings with us.